There are a few things to consider when trying to choose the appropriate method for Research.
- The First is What Type of Data is Needed
Qualitative data is usually best gathered through interviews, focus groups, or participant observation. If Quantitative data is needed, then a survey would be the best method.
- Another consideration is what the Research Question is
A Quantitative method would be best if it is a question that can be answered through facts and figures. If the question is more exploratory in nature, then a qualitative method would be better suited.
- The Third Consideration is Time and Resources
Qualitative methods tend to take more time as they are often open-ended in nature. They also require more resources as they often involve travel to conduct interviews or participant observation.
- The final consideration is the subject matter
If the research question requires a lot of contexts, then a qualitative method would be ideal. If the issue or topic can be put into words, then a quantitative method might do better.